Hotel Marketing Manager Full Time NEW

The Marketing Manager is responsible for developing and executing strategic marketing initiatives to drive brand awareness, increase revenue, and support the overall commercial objectives of the hotel. The role oversees digital marketing, social media, content creation, public relations, promotional campaigns & launches, and brand consistency across all channels. Working closely with the Sales and Operations teams, the Marketing Manager ensures the property is effectively positioned in the market and delivers a consistent and compelling brand experience.

Key Responsibilities

• The Marketing Manager will develop and implement a strategic market plan aligned with the overall business goals.
• The Marketing Manager will oversee the marketing team to plan and execute social media campaigns that will align with the brand identity and marketing objectives of the hotel.
• The Marketing Manager will ensure the team engages with and responds to all online comments and inquiries.
• The Marketing Manager will identify key market segments for focused marketing efforts.
• The Marketing Manager will ensure consistency in messaging across all marketing channels.
• The Marketing Manager will analyse online metrics and adjust strategies to optimize performance.
• The Marketing Manager will create and manage a paid digital advertising strategy including Platform Selection, Ad Messaging & Creatives, Budget & Bidding Strategy, Landing Pages and Tracking & Analytics.
• The Marketing Manager will manage and coordinate all marketing events, launches and promotional activities.
• The Marketing Manager will manage the planning, creation, design and distribution of the company e-zines.

Essential Requirements

• Bachelor degree in Marketing, Business or a related field.
• 2+ years experience in a senior marketing role, preferably in luxury hospitality.
• Strong understanding of digital marketing trends and tools.
• Strong communication and interpersonal skills.
• Data driven mindset with proficiency using analytic tools.
• Ability to adapt to a dynamic and fast-paced environment.

Desirable Requirements

• Previous experience in graphic design.
• Previous experience using content creation tools.
• Additional certificates in marketing area advantageous.